The Master Speaks

Peter Drucker on the Information Revolution

Management guru Peter Drucker wrote a three-part article recently for
Atlantic Monthly magazine.
Here are a few highlights:

"In the new mental geography created [in
the Industrial Age] by the railroad, humanity mastered distance. In the
mental geography of E-commerce, distance has been eliminated. There is only
one economy and only one market.

One consequence of this is that every
business must become globally competitive, even if it manufactures or sells
only within a local or regional market. The competition is not local anymore
- in fact, it knows no boundaries. Every company has to become
transnational in the way it is run. Yet the traditional multinational may
well become obsolete..."

"Beyond the Information Revolution"
Peter F. Drucker October, 1999 Atlantic
Monthly
http://www.theatlantic.com/cgi-bin/o/issues/99oct/9910drucker.htm

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