Thursday, July 22, 2004

out of the loop for a while

Re: [spiers] Re: out of the loop for a while

The reason I am suggesting a retail price is because I plan on selling
it retail, as well as wholesale, on a its own web site, and ebay.

Ben

Yikes, this presents problems. Retail, website and ebay all require you have
the product before you get orders, a unecessary risk. To state a suggested
retail price might invite a buyer to ask why you are suggesting a retail price,
and if you answer honestly, they will be inclined to eschew your product, since
it will be available elsewhere, or more to the point, everywhere, like something
old. Since no one is obliged to maintain your SRP, where is the upside in
mentioning it?

All three venues require time that prevents you from attending to where you can
make money; design and markets.

Why not strictly wholesale and sell TO retail, websites and ebay sellers. Treat
them all as custoemrs and you focus on where you can make money.

I worry that you may take risks thinking 'with total coverage, i am sure to
sell.' The only assurance of a sale is orders already in hand, before you buy
the goods.

John


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