Sunday, April 30, 2006

Liability Insurance?

My wife and I want to develop a line of skin creams and have them
formulated in the best possible place in high end markets. However, I
was wondering about liability insurance. If someone else mixes the
creams and I simply put my name on them, who is liable in a court if
someone should sue? The formulator, or the brander? We have done some
market research according to what I learned in your course and think
that we may have a niche.

thanks,
Richard Ingels


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