Importing Food Products

Re: [spiers] Importing Food Products

the same as any other product or service...

1. starting with what you love...

2. solve a problem on the margin...
Here you are likely to be improving something already out htere... for
example, when USA
was exporting nectarines to asia, the asians asked for white-fleshed nectarines
instead of
orange-flesh nectarines... someone had to develop this new nectraine, and it
tends to be the
smaller farmers at first...

All fruits and vegetables you see at safeway or whole foods were designed for
safeway or
whole foods... the fuji apple, the romaine lettuce, all of it solving a
problem. go back to
grego mendel 250 years ago crossing red peas and white peas to get pink peas,
and this has
been going on for a very long time...today they do 'genetic modification"
whatever that is.

Barbq and chili are normally matched with beer, but I just saw an ad for BevMo
which
featured wines to be matched with barbq. I was once served champagne with chili
by a host
who discovered how it was a natural and delightful pairing. If someone were to
even better
redesign champagne to match chili, and then have it vinted, every restaurant
selling chili
would likely welcome the add on sale as well as making news, enhancing its image
and
growing the business.

As news apples and pears are designed and put on the market, one might redesign
cheese to
match.

The process is exactly the same as any other product or service.

John

On Thu, 01 Jun 2006 18:30:54 -0000, "mgranich" wrote :

> How does John's business model fit the importation of food products.
> I've read messages from group members importing organic foods, and
> wines. But how does one "innovate" a food product? What change do
> you make in a wine or a cheese? Where is the importer's value in
> importing food products?
>
> Anthony
>
>
>
>
>
>
> Compete on Design!
>
> www.johnspiers.com

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