Monday, March 9, 2009

Market Intelligence

I went to buy one of these today, the day the catalog showed up. It is already sold out. They are not even taking future orders it is so oversold. As we determine what people want to buy today, this kind of market intelligence is golden.

What does it tell us:

1. make your own is good .

2. high end product.

3. $200 price point (cost benefit info).

4. Replaces boom time habit (200 dollar bottles of brandy with $200 brandy maker).

5. Luxury item.

6. What else do you see?

Things are changing and design elements for post-boom are emerging.


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