A commenter bird dogs this WSJ article on start-ups that export from the get-go. The examples in this story are limited to hitech and services, so a trend this does not make. Selling internet services across borders is not much of a challenge. Try selling raw butter across borders as a start-up.
The article hilights the challenge of getting good people overseas to run your operations there. yes, that is a challenge, buy why bother with that? Why not just export the services to a local importer who will in turn set up their own operations and "buy" from the head office. This gets you growth in sales and profits without the drag odf trying to reinvent the wheel and overcome cultural challenges.
Feel free to forward this by email to three of your friends.
The article hilights the challenge of getting good people overseas to run your operations there. yes, that is a challenge, buy why bother with that? Why not just export the services to a local importer who will in turn set up their own operations and "buy" from the head office. This gets you growth in sales and profits without the drag odf trying to reinvent the wheel and overcome cultural challenges.
Feel free to forward this by email to three of your friends.
0 comments:
Post a Comment