My classes are unique inasmuch as I require participants to create market analysis that no one else on earth has, and the proceed with the micro-economic data, not macro-economic data. Here Nathan sends in his research with a particular question -
Although Maple drink and birch drinks made from sap have been around for thousands of years, it is something of a lost art, but being rediscovered. Now the problem is there is nothing in the HTS on maple drinks or birch drinks, but plenty of data on maple syrup. So with no micro-economic data, one is limited to research-by-inference, that is countries that are top consumers of maple syrup would welcome maple drinks.
Another approach would be to track the countries that are top consumers of specialty drinks, and then again by inference, pick targets. Vector the trends of both analyses, and see what country seems a most likely target market.
This research is critical in the first step of the sales process, the approach, in which a buyer is thinking as you are introducing yourself "Who says? So what?" "How will me listening for the next 20 seconds make me more money than listening to anyone else?" Knowing this, your "who says" is the collective actions of all buyers and sellers in the field of this product, as extracted from the records of those transactions. The "so what" is the dollar amounts by volume to countries at what price and what trends, and more, as you can see from Nathan's analysis. With this data Nathan will show how his target will make money now jumping in, or at least test.
In ten years birch sap health drinks will have its own HTS, but for now, one has to vector in and use that in the approach. You cannot buy this information anywhere, you create this yourself, and then you are not the best, you are the only one.
And by the way, Nathan has the right attitude here, nothing to keep secret. He has offered to share more, but I'll hold off for now...
Feel free to forward this by email to three of your friends.
My link is public below. Please feel free to share link and everything else here.HTS/Schedule B (1702.20.4090/1702.20.0000)
Although Maple drink and birch drinks made from sap have been around for thousands of years, it is something of a lost art, but being rediscovered. Now the problem is there is nothing in the HTS on maple drinks or birch drinks, but plenty of data on maple syrup. So with no micro-economic data, one is limited to research-by-inference, that is countries that are top consumers of maple syrup would welcome maple drinks.
Another approach would be to track the countries that are top consumers of specialty drinks, and then again by inference, pick targets. Vector the trends of both analyses, and see what country seems a most likely target market.
This research is critical in the first step of the sales process, the approach, in which a buyer is thinking as you are introducing yourself "Who says? So what?" "How will me listening for the next 20 seconds make me more money than listening to anyone else?" Knowing this, your "who says" is the collective actions of all buyers and sellers in the field of this product, as extracted from the records of those transactions. The "so what" is the dollar amounts by volume to countries at what price and what trends, and more, as you can see from Nathan's analysis. With this data Nathan will show how his target will make money now jumping in, or at least test.
In ten years birch sap health drinks will have its own HTS, but for now, one has to vector in and use that in the approach. You cannot buy this information anywhere, you create this yourself, and then you are not the best, you are the only one.
And by the way, Nathan has the right attitude here, nothing to keep secret. He has offered to share more, but I'll hold off for now...
Feel free to forward this by email to three of your friends.
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