Magic Show Gets Critiqued

Sound familiar?

Also, the shows are way too big. These trade shows have lost their luster. There is not enough newness. There is no way that you can cover all of those Las Vegas trade shows.There’s too many shows in a big area. They charge a lot of money for vendors, so start-ups can’t go there.

Every show is desperate for new, and you, as a start-up are new.  I am intimately familiar with this problem, and show how we to get your new in prime location in my classes.

There has become a sameness among the shows, and in an industry based on fresh ideas it is time to hold the directors of these shows to the same high standard we as retailers are held to by our customers.
They should also strive to seek out new brands, new technologies and new platforms for the design, layout and promotion of the shows.

The markets badly need you to start your business, competing on design not price.

Also, the merchandising needs to be curated better at MAGIC.

The pendulum is swinging back, get going now.

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