Wednesday, February 9, 2005

Samples & Brochures

Re: [spiers] Samples & Brochures


In a message dated 2/9/05 10:57:29 AM, ds_tradingpartners@prodigy.net writes:

<suppliers pictures or provide the sample and brochure (w/o pricing) sent by
the supplier to the reps?>>

I'd recommend no brochures whatsoever... perhaps pictures can be mounted on a
password protected "customer only" website but at out level brochures adn
catalogs are a waste of time and money.

Samples get the order, or not at all... what you are looking for now, and is
critical, is feedback... to offer a brochre is to allow the customer to think
about it...and you learn nothing. To show a samples is to get an order now,
or not, and know if this is viable...or what needs to be done now to make it
viable.

John


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