Product cycles

Re: [spiers] Product cycles


> Is there a "rule of thumb" for gauging product cycles? Is there a
> reference available that tracks such cycles...ie a book or trade
> journal or something that can tell me widgets were popular 10 years ago
> and have a 15 year popularity cycle. My thought is to ride the cycle
> to profit.
>
> Anthony

A good book to read is The Tipping Point, a former business best seller,
which talks about product cycles, and lends a chapter to the resurgence of
Hush Puppy shoes, which were uglies (popular with parents, not with kids, as
I recall) when I was a youngster, and went through a huge resurgence a few
years ago. I believe, they have probably died again, as I have not read or
heard much about them for a while.

Malcolm

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