If you think in terms of how much money you can make, then the mind runs to countless variations of the maximal kind, and three beers later you are no further along.
If you think in terms of "can I make money...?", thoughts of the minimal kind, then it is just a matter of "can you get enough orders to cover the suppliers minimum in a workable amount of time." If you can (and you can), if you execute this small thing, then thereafter it is a matter of increasing the velocity of the minimum orders by redesigning the product based on customer feedback, ever tweaking efficiencies in overhead, and growing the base business exponentially by introducing new products based on customer feedback as to what is "next."
Sunday, February 7, 2010
maximal vs minimal thinking
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