I read about a book on advertising that I looked up on Amazon.com, and of course it was there. Then I read the 7 reviews, which outlined what is in the book, pro and con. In essence these reviews constitute a cliff notes of the book. Very useful info, and a great way to survey the literature on a topic, and what people think about the book.
Tuesday, September 27, 2011
Amazon Reviews Are Cliff Notes
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