Sunday, May 18, 2014

You In Hong Kong This November

I have two qualified buyers of beef in Hong Kong with whom I became acquainted while doing research for course content.  They both want bids on USA trade, and why not, exports from the USA increased over 750% 2013 YOY over 2012.  USA is the place to go.

I am not trading in food, I am working on ski sweaters.  But I am teaching, writing and consulting on tools and tactics (and attitude) an small business int'l trade of food and beverage which is being very well received.  It pains me to see demand go unmet.

Beef exports are big business, and being trapped on the buyers' side in Hong Kong dealing with big importers is disadvantageous, hence the interest in small business beef exports.  I have not figured a way around the non-tariff barriers yet, but in time I will, or better yet, someone who is a beef maven.

A point I should make is "sufficient is the evil of the day."  I encounter people who complexify an export deal in some vague hope that if it is difficult they will not run into competition.  ugggh...  don't do that!  This is trouble enough:

USA: exceptional beef producer.

Hong Kong: Exceptional beef consumer.

Put those two together.

Anything more than that is unwanted, far too complex, not necessary.  You get paid for solving problems.  There is so much low hanging fruit in food int'l trade right now, that taking on anything complex is simply unwise.

Food export from USA has been under the "get big or get out" USA policy regime for the last 50 years, and so small business int'l trade in food is way under-served.  Let's change that...  i have another iteration of my 4 week online class (with email follow up) starting next Tuesday, check it out here, and enroll here.

You need to find out if you have customers within four weeks, and if you should be manning a trade show booth in hong Kong this November.  Check it out...

Feel free to forward this by email to three of your friends.


2 comments:

Anonymous said...

John,
Does your course include a field trip or meet up in Hong Kong?

John Wiley Spiers said...

For $89 include a field trip to Hong Kong? You must not mean that... Assuming in following the class you get enough customers to warrant the prox $4100 all-in to share a booth during a week in Hong Kong, then heck yes, join us! Details on this page...

http://www.johnspiers.com/Export_Agriculture/Advanced.html