Wednesday, August 6, 2014

Steve Checks In From the Trenches

On Aug 5, 2014, at 8:14 AM, Steve wrote:

. However, as I look at the macro data provided through your system of HTS-10, I tried googling X pastry exports and pastry exports and really didn't find any info. Is there any other source to help the 'search and learn' process? 

***the search and learn is vis a vis buyers overseas...  you gather as much info as possible about the market to help focus on the market... and argue to the buyer why your product ought be tried.  You make your best effort to collect what IS out  there, then take your best shot with what you manage to collect...  AND...***

Basically, I would love to analyze this data in a more narrower fashion. Is there a way to do that so that, although my focus is presently X items, I may be redirected to a better selling pastry? 

***As you pitch what you do have, based on feedback you can adjust as real buyers begin to share what they really want (if anything more/different..)  In this way after the initial contact, your info from buyers is superior to research since you are discovering what buyers actually want.  The "new" could not have been known earlier because it is through a process of a hegelian dialectic that the new emerges.  Your hypothesis is based on your research, you put the best you have in front of the customers, their reaction is the anti-thesis to your thesis, and as you consider both sides, you from a syn-thesis.  Your synthesis becomes a new thesis, it is tested, and you then are in the ever-improving upward spiral toward ever more customer satisfaction...

Where is the best information on markets?  In your customers' minds, especially in regards to what is next.***

Or because of the 'passion element', I should stick with X because my passion will carry me through the process better and more effectively?

***Yes...  as a fundamental...***

Feel free to forward this by email to three of your friends.


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