Trade show participation is crtitical to the growth of your company, but it can be expensive, or not. Expensive:
Not expensive decision tree:
You see there are many options for getting exposure at a trade show before you ever have to fork over the big bucks. It all depends on getting customers first. Feel free to email me for a .pdf copy of this...
Feel free to forward this by email to three of your friends.
Yes, exhibiting at trade shows can be costly: Troy Trice says a traditional 10-by 20-foot booth will run $15,000 to $20,000 -- and that booth expense typically is about one-third of an exhibitor's overall show outlay.Trice is a trade show guy, president of TradeTec Skyline, a Lombard exhibitor company. Travel and the exhibit floor space you rent are additional. Show marketing before, during and after the event -- including swag -- adds to the cost, too.
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| www.johnspiers.com |
You see there are many options for getting exposure at a trade show before you ever have to fork over the big bucks. It all depends on getting customers first. Feel free to email me for a .pdf copy of this...
Feel free to forward this by email to three of your friends.
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