Australia is a popular tourist destination for the Chinese, and many Chinese students study there. With the baby formula problems in China, Chinese visitors buy up Australian baby formula to ship back to China. Weirdly, the reporters find this a scam, but anyway...
Good question. Why aren't people meeting the need for exported baby formula to China? Why is demand a problem? Why not supply a demand? Why not raise prices to slow demand? Why is it when China is involved, it is a problem? But any other opportunity, business would be delighted? I see butter from NZ and Aus all over China. How come butter is not a problem, but baby formula is?
While people are concerned about Chinese quality when buying Chinese goods, it is a very small probpem for us, but a huge problem for the Chinese. Quality and branding are issues for business in China. I've blogged on it here and here. Since the problem is clear, and the Chinese Government is keen on addressing the problem, never has the opportunity to export to China been greater. Chinese consumers are begging for Western products.
Now one mistake is to use the "trade lead" services of alibaba, etc. Yes you can get plenty of "leads" but the problem is too many. You'll waste amazing amounts of time sorting through people on the make instead of the buyers who are ready, willing and able.
As an aside, those Chinese companies who are ready, willing and able to buy need to start building a web presence that better that makes it easier for people ready willing and able to supply to connect, such as I suggest here.
But when selling to China, first you find the the best buyer, using the research means I lay out in my book, my classes and in this blog. You proof them by requiring their business plan as to what they propose to do to build market in China for your products. By then they will have made claims as to their bona fides. You check out those bona fides. If they do not play out, then move on.
But as to a specific strategy, the 3M model of importing first to build relationship with the Chinese is a slow but sure way to better results. This method is one China has come to use to build markets as well. learn it and use it.
To my mind never has China held so much opportunity.
Feel free to forward this by email to three of your friends.
Michael Clifton, Austrade Senior Trade Commissioner in Shanghai, said there was pressure on local milk and powder suppliers to produce enough to cater for both our domestic market and the 20 per cent of 18 million babies born in China each year who are fed infant formula.
He said Chinese authorities were often perplexed why there were not more Australian branded products available for a growing market.
Good question. Why aren't people meeting the need for exported baby formula to China? Why is demand a problem? Why not supply a demand? Why not raise prices to slow demand? Why is it when China is involved, it is a problem? But any other opportunity, business would be delighted? I see butter from NZ and Aus all over China. How come butter is not a problem, but baby formula is?
While people are concerned about Chinese quality when buying Chinese goods, it is a very small probpem for us, but a huge problem for the Chinese. Quality and branding are issues for business in China. I've blogged on it here and here. Since the problem is clear, and the Chinese Government is keen on addressing the problem, never has the opportunity to export to China been greater. Chinese consumers are begging for Western products.
Now one mistake is to use the "trade lead" services of alibaba, etc. Yes you can get plenty of "leads" but the problem is too many. You'll waste amazing amounts of time sorting through people on the make instead of the buyers who are ready, willing and able.
As an aside, those Chinese companies who are ready, willing and able to buy need to start building a web presence that better that makes it easier for people ready willing and able to supply to connect, such as I suggest here.
But when selling to China, first you find the the best buyer, using the research means I lay out in my book, my classes and in this blog. You proof them by requiring their business plan as to what they propose to do to build market in China for your products. By then they will have made claims as to their bona fides. You check out those bona fides. If they do not play out, then move on.
But as to a specific strategy, the 3M model of importing first to build relationship with the Chinese is a slow but sure way to better results. This method is one China has come to use to build markets as well. learn it and use it.
To my mind never has China held so much opportunity.
Feel free to forward this by email to three of your friends.
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