A New Term FMCG

Lecturing I am always learning new things...

Fast-Moving Consumer Goods (FMCG) or Consumer Packaged Goods (CPG) are products that are sold quickly and at relatively low cost. Examples include non-durable goods such as soft drinks,toiletries, and grocery items. Though the profit margin made on FMCG products is relatively small, more so for retailers than the producers/suppliers, they are generally sold in large quantities.

Well, this is what was once called mass market goods...  the mass marketers have a phrase:

"Stack 'em high, watch 'em fly!"

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