Tuesday, March 25, 2014

Exporting Food As A Small Business

Given the extreme distortions of the markets, to the degree we have misallocation and malinvestment, and the false economy manifest by all that, when the bust comes what true economy will survive and its value will be exponentially higher.

Take food.  There are too few people managing too much food to every get the allocations right, and the Big Food will be directed to the end of political goals.  Those lucky enough to get such food will have the mixed blessing of it being GMO.

At the same time, the small scale abattoir, kombucha and shellfish concerns will have massive demand but not the connections to get the best prices.  If you have the gift of ADD, this is where to go: build a trade network of food dealers worldwide.  It will only get better.

I am teaching an online class on this topic with outline here and registration here.

Feel free to forward this by email to three of your friends.


5 comments:

Anonymous said...

John,
The course outline states that for less than $100 we can find an order or find why not. Sounds good! Assuming we get customers and we are not manufacturing the food ourselves, how much money would we need to complete our first order, i.e., how much capital do we need? I know this is highly dependent on what we're selling but do you expect it to be in the $5,000-10,000?

John Wiley Spiers said...

Well, there is the cost of the class too... ahem... but in exporting the buyer overseas prepays all... so what for what do you need capital beyond postage and connection time at the internet cafe?

There is no reason why a first export order could not run a mere $1000 if that is rational... keep in mind, all export courses assume the largest possible first order, abut my proper marketing assumes the smallest rational order. (There are balances to be struck, but those we go into at the lessons.)

Anonymous said...

Thanks John. I didn't even consider that the buyer would prepay for at least a portion. I signed up through the Teachers College. Right now my food passion is tree based syrup products. maple, birch, etc. Looking forward to the class

John Wiley Spiers said...

O yes, in exporting, the customer overseas prepays. That is the nice thing, the hard thing is the customer you need to find is overseas. In importing, the nice thing is the customer is right here, but you have to prepay the goods... it is a wash, but the facts are, in exporting, the customer prepays. If they cannot prepay, they ain't a customer.

Jason said...

Hi John, I saw this online and thought it might be interesting for your class. Mexico opens up the entire country to US potato imports. Previously it was just open to a 16 mile zone on the border.

I've been to Ciudad Juarez several times and the russet style potatoes are everywhere there. They serve them with their tacos! I'd never seen that in Mexico before.

Anyways it was an interesting article, so here is the link. Maybe it can help someone in your class.

http://www.thepacker.com/fruit-vegetable-news/Spud-sales-to-Mexico-could-more-than-triple-under-new-rule-252706111.html