Saturday, March 29, 2014

Ukraine in an Original Position

We in the USA paid some $5 Billion and coordinated closely the overthrow of a democratically elected regime, so we could, as a first step, bail out their banks.
LONDON — After three weeks of urgent negotiations with the interim government of Ukraine and in an atmosphere of great power competition, the International Monetary Fund announced on Thursday an agreement to provide up to $18 billion in loans over two years to prevent the country’s default.
(Update already, $27 billion.) What is it about the USGovt that it has only one concern, and that is to bail out banks?  O... to pay for USA oil and gas.  The whole point of the USA overthrow of the Ukrainian regime is to get sanctions against the USSR in place...

There is no better time, nor excuse, for the Ukraine to repudiate all its debts than right now.  In doing so, its slate is wiped clean.  Once clean, it is reset and they can, if they wish, begin to borrow again.  Better though, they act like Germany after WWII and secure an economic miracle.

John Rawls worked the idea of starting over, an original position.  Here's a chance.  Become another Hong Kong.

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Keystone Oil

The reason for destabilizing the Ukraine was to get the Europeans to switch from Russian natural gas and oil (which flows through the Ukraine to Europe) to USA natural gas and oil.  It's worth a world war.

The nihilists do not want the XL pipeline, and the politicians are all holding out for bigger bribes, slowing down the pipeline approval.  When there is enough money to pay everyone off, the deal will go through.  The pro-pipeline people are putting advertisements in heavy rotation to tell you what to think...  here is an example...



How slick can you get?

Note Canadians advocating the pipeline.  Not USA.  Who would ever suspect Canadians of perfidy?

The salesman addresses the question of oil to China?  Straw man.  The question is oil to Europe, where this is already earmarked.

Why ship, he asks, cheaper Canadian oil to overseas, import higher priced oil from Middle East?  Why indeed!  Well, we have been doing it for some 40 years with Alaska North Slope oil exported to the far east while we import from the middle east.  There are two reasons:

1. Oil is a geopolitical tool.  We ship in patterns that benefit us.

2.  When oil moves around the payments can be tax-exempted and profits laundered.

And he stresses shipping Canadian oil to USA refiners in Gulf states, proving good for USA.  Um...  you mean refineries so old they blow up?  Why not build new refineries in Canada if the oil is for USA?  No, milk every dime out of the refining of the crude in dangerous refineries at the Guld ports where it can be shipped to Europe.

If there were good arguments for building the pipeline, they would make those arguments.  If they make bad arguments, then there is reason to be suspicious.

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Several Months Long

Let's see...  if someone can take something out of a bag without anyone knowing, then just as easily someone can put something into a bag without anyone knowing.

This does not occur to anyone responsible for security, but airport security is pure theatre, so why would anyone care?

Boom.
In what officials believe is one of the biggest baggage theft operations in Los Angeles International Airport history, authorities on Thursday said they suspect at least 14 baggage handlers of stealing thousands of dollars in electronics, jewelry and other high-priced items.
Police allege that the thieves worked in tandem for at least several months, stealing from bags and other property in a secured area of the airport. Some of the items were then sold on Craigslist
Several months.  No hurry.  One central purpose in Government work is to wrack up a lot of overtime you last year at the job, because your pension is based on highest, latest pay.  Take your time.  There are a whole lotta examples of "ooops" when law enforcement is pension padding and a crime they are "observing" goes through.  And example?  How about this?  Which investigators are up for retirement, and how much overtime did they rack up?  What is the effect on their pension?
In a statement, Menzies Aviation said it believed the alleged thefts were “limited to a handful of employees, acting independently.”
Aha.  Good to know it is not company policy, that the company is of the belief stealing is not a condition of employment.
Gannon said the contractors all must pass a vetting system established by TSA and criminal background checks are done on employees and they cannot have had any felonies or serious misdemeanors. That level of screening is set by the TSA. “It applies to any on the airfield,” he said. 
Why would we ever have the government handle security?  Absurd.  Security should be handled by the property owner.  Let the airlines hire the baggage handlers, and manage them.  Let the airlines decide, and make it a trade secret, how they keep passengers safe.  Let security be a competitive item, not a lowest common denominator, as it is now.

Now we know it is actual that people of a caliber who will risk jail to steal a camera from a bag pass TSA background checks.  Would anyone of that caliber accept a million dollars to put a small but heavy box inside a bag being loaded on a jet?

Security theatre is unacceptable.  It is so third world.  The comments sections blames the problem on minorities working at the airports, never mind the stupid work situation was designed by Johnny Cracker.  All people prefer to work in a professional, efficient, honorable manner.  Any half-ass manager can build an esprit de corp. But when you have the TSA setting standards, you get what you get.

Within the last few months a TSA down-patter (I never go through the rape-scan, doctors orders) was telling me how much he loved angering people, as he assaulted me.  I am regularly and criminally searched at TSA checkpoints, so I know the difference.  This fellow was trying to inflict pain.  I am sure in time he will be called out on it, or perhaps promoted.  I kept silent since I did not want to contribute to his promotion.

For the amount we pay in security taxes, the airlines could do far better at far lower cost.  But we insist, demand, for security theater, and high taxes, and low productivity.  And human sacrifice.  So we can be safe.  Listen to the people... "If it keeps us safe..."

Or not.

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Friday, March 28, 2014

Risky Business


Anonymous Anonymous said...
Hi John,

Is it possible to succeed to have a business situation where I'm (being an American and U.S.- based) exporting a product from one foreign country (say Australia, Germany or UK) from a supplier to another country (say China)?

Is there anything special (e.g., only having to work with U.S. customs brokers?) in being in U.S. that we should focus on only considering exporting U.S. products or can your taught techniques (MOQ FOB) work regardless where the supplier and customer are located?
March 28, 2014 at 1:55 AM
 Delete



You've complicated the question, let's see if I can break it down.

Multinationals trade that way all the time, but moving massive amounts of commodities around and booking profits here to escape taxes there is the payoff.  Toblerone can do it with Toblerone Chocolate, Apple with iPads.

At the small business level you must provide a value recognized instantly by the buyer and the seller (not buyer or seller, but both.)  Your participation must be more valuable to them than their money.  If you cannot state precisely what that is, expect your target market to fail on this point too.

You serve customers.  In your scenario, how will you serve customers in a 3rd country from USA?

Why would you working from USA serve a Japanese market with product from Australia better than an Australian?

Why living in USA would you not bring unmet foreign demand to USA products?

When there is a problem, why will anyone cooperate with you in a solution since you are in USA?  Better for them you get burned and everyone proceeds without you.

If you are planning on exclusives, they do not exist in international trade.  It is possible to pay millions for an exclusive, I've seen it happen, but it has no effect.  Anyone who pays for an exclusive, or bets on an exclusive, loses.  I can say this a million times, but people will proceed as though exclusives matter.  And then they fail and cannot figure out why.

I'll also say this...  the scenario has the implausibility of a scam, in which someone in Country One asks a USA person to arrange a shipment from Country Two to Country One, or vice versa.  If someone has suggested this deal to you, expect to be scammed. (The hundred times I've seen that before, in every instance the person says to me, "No, that's not the case." It turns out to be the case.)

The customer is the most important thing.  The product is the hardest thing.  At some point you must speak to a customer.  There is no reason speaking to the customers cannot be the first thing you do.  If you have a business card, arranged financing, found a "product", gotten a license, created a website BEFORE speaking to a customer, then you've wasted all that in time and money.

When you speak to your customer first thing, you can ask directly: "Why is my participation worth more to you than your money?"

People think I am kidding when I say such things.  Not at all.  It comes from an attitude that respects the  position of the customers.

Of course,  better yet, "I believe you in China will buy Australian beef shipped direct to you in China through me in USA because...."  (You fill in the blank, I cannot think of a reason anyone would.)

Form a hypothesis as to why people will buy from you, and then test it.  Before you put a dime into anything else.


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Forbes On Fantasy

Forbes magazine used to get many links from me and an endorsement any time anyone asked me what biz magazine should be read.  Forbes made some yeoman efforts to adjust to internet delivery, and their ad pages seem to be fattening (but at what fees?)

For the last several years, they have had little of interest, and it dawned on me with this current edition.  It says BILLIONAIRES in big letters across the front.  Turn the page and there is ANOTHER cover with the same copy but a different billionaire.  And then again!  Six different covers for one edition, each with a different billionaire! and the seventh page is an ad featuring a billionaire.  Eighth page is an ad for private jets.  See a pattern yet?

Their look back back-page features a cover from 2002, on the topic of... billionaires!

As I went to throw out the current copy I noticed last edition, featuring the headline "$15 Trillion Gold Rush."  How?  Redefine money.  Oh.  The definition of money is not yet debased enough?  Actually, I've being saying for a while that part of our problem is not defining money accurately, and Forbes rather goes the other way: get rich through obfuscation.

The masthead motto for Forbes back in the day was something like "With All Thy Gaining, Get Wisdom" or something close to that.  A quick route to stupid or evil or both is to let definitions slip.  Forbes is now obviously selling fantasy, what with Main Street wiped out by Wall Street.

I'd recommend Forbes take the lead away from their superior in business reporting, the Van's Shoe advertising agency, and begin reporting on people building businesses on main Street again.  It would necessarily have to become a center of anti-fascist thought, but why not, someone has to do it.

And they would be doing good while doing well.

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Value Free Economics

Von Mises is the master of the Austrian School of Economics, and his top student Rothbard critiques him:


Rothbard is an atheist but rather demonstrates that economics cannot be value free, indeed, must have an ethical framework.

Edifying!

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Thursday, March 27, 2014

Exporting Food To China News

The new edition of the Hong Kong Trader has an article of a company working on the problems of cold chain logistics in China.
Because of the lack of cold chain logistics, the damage rate can be as high as 25 per cent. That’s compared to the less than two per cent spoilage rate in our Hong Kong business. If there is any waste, we have to compensate our principals. Two per cent is too high for me because it means two percent less from our net profit. So there is a lot of potential for us to reduce the waste by introducing a proper cold-chain management to the operation. 
That is competitive edge. I've been blogging cold chain logistics here...  I've been blogging traceability here and...
So that requires a mechanism. Two years ago, Dah Chong Hong and the University of Hong Kong jointly developed a food tracking and tracing system. Using RFID and QR technology, the system will allow us to monitor where the goods are coming from.
This tracking system can track produce from farm to table, providing real-time information across the food supply chain. In the Pearl River Delta, we’ve carried out trial runs for a couple of months.
O my... tracking 100% so far...
I think the economies of scale are very important. That’s why we have to do our own marketing of our product portfolio. On one hand, we are a service company, a 3PL provider, on the other hand we have our own products that enable us to create economies of scale. That’s why we can import a lot of Taiwanese food using our proper cold- chain management to deliver to our customers. 
Exactly... and that is why we developed MOQ FOB tactic, to deal with the reality of the test order and the requirement of cold chain logistics.

So in summary, over the last few months, I've blogged on the problems of cold chain logistics economies of scale,  traceability, and specific solutions to the problems.  And the leading companies in the field are working on the same problems....

I love it when the content of my courses is cutting edge!  The online exporting food course is starting April 15, secure a seat by registering here now.

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Bitcoin Praise

You can search the term Bitcoin here to see what I've said before, but I like to give the devil his due...
A 3.4 per cent fee is applied to the total money sent on credit cards, in addition to currency exchange and money transfer tax depending on what country the sender is from.
There are no such costs with bitcoin – although its volatility can make trading tricky – and Zou offers a 10 per cent discount to customers who use it. Now, 30 per cent of her international clients use the virtual currency.
"From a shell, a feather and coins to silver, copper and gold, all the way to dollar bills, credit cards and now bitcoin – it’s an evolution of great technology to make payments,” Zou said.
Ultimately the market decides...  but I stand by what I've said before....

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Chaos In Milk Supports

USA has Byzantine milk market orders, as does Greece.  As Greece fails, these programs become excruciating...
Reuters explains that Greece's government risks another rebellion over bailout terms this week after milk producers lobbied against a move to free up prices as part of efforts to make the economy more competitive. Basically, for Greeks, milk is fresh if it is 5 days old or less, yet according to the always fascinating codex of the Troika, "fresh" can be labeled anything that is as old as 11 days.... including the salmonella bacteria it contains. What's worse, is that the "spoiled milk" scandal, far from a joke, has swept over the country, and now even threatens to topple the government.
To top-down manage an industry is to cause such malinvestments and misallocation that most involved are destroyed as what cannot go on eventually ends.  This is yet another example of the chaos the State brings to the markets.  Small producers will now go to the black market, and there they will escape the chaos to anarchy, and get just compensation for their goods.  Better to remove all milk supports now and let the market sort itself out.  Meat is back on the menu.

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Wednesday, March 26, 2014

Casey Keller Shoe Company Start Up

Last time we heard from Casey Keller was in January when he checked in on his shoe business start-up.

Casey Keller has launched his Indie-go-go campaign to raise $125,000 to fund his shoe company.  44 days to go! Check him out here.  He took my class a couple of years ago while in school and followed the pattern I learned from others:  get customers first.

We can all agree you have no business without customers.  They are the most important thing in business.  And getting the product (or service)  right is the hardest thing in business.  The winning combination in start-up is to experience some pain (passion) and find joy in working on the solution to that problem.  In fact, it is about the only combination that will propel you forward through thick and thin.

And Casey wanted a better shoe, found customers, beat the design challenge by working with the best in that field, and is now crowdfunding.  To me the fascinating part is this "back-to-the-future" crowdfunding thing, how business once operated.

I'll participate in this to see how it works, it is all new to me.  You can join in here now and get a pair of shoes at the various pledge levels at a special price...  http://www.indiegogo.com/projects/kclacs-comfort-in-style  You going to buy some shoes soon enough anyway, get a new pair here at a good price and be part of the start-up nation.

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Crimea: Tax Holiday for BIG Investors

Arrrggghhh... after liberating the Crimea from the Ukrainian welfare-queen policies and crony capitalism, the Russians are affirming the Hong Kong style "One country, two systems" independence of the Crimean SEZ.  Of course the first thing any state should do is reduce, if not eleiminate, taxes and so the Russians are doing so.

But only for "big investors."
Talking to the Government meeting on Monday Medvedev said Crimea couThe Crimean SEZ will be similar to the SEZ in the Kaliningrad region, says Izvestia referring to a government official. "As well as in the case of Kaliningrad, it is required to adopt a separate law which will allow giving tax privileges to all large investors, ready to put money into the region".
Arrrggghhh...  this is crony capitalism, not free markets.  In essence this is a Russian version of "get big or get out" because necessarily only SMEs will be paying taxes.  Too bad.  Vlad, step in here, you know what needs to be done, you did it for Russia.  Knock most all the taxes out... Go Full Hong Kong. We were all having so much fun.  Les bon temps, sont finis.

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Russian Visa and Mastercard

Since USA banks are going to stick it to Moscow, by declining Visa/MC cooperation, the Russians are obliged to introduce their own.  Done.  More billions in fees that will never run to USA now, and no doubt the Russians will offer cheaper fees to pick up more customers.  (One slightly amusing thing, the logo in the upper left, the initials sounded out say "ooo-yek.") And look, it is one of the more secure cards, not available to USA consumers, who are subject to massive identity theft if they use Visa and Mastercard at Target or Neiman Marcus.  If they have a debit version, I want one!
Universal electronic card (Image: Federal authorized organization "Universal electronic card")
Universal Electronic Card
It really is dangerous to believe your own PR.  Compare the Crimea and Panama.

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Tuesday, March 25, 2014

Exporting Food As A Small Business

Given the extreme distortions of the markets, to the degree we have misallocation and malinvestment, and the false economy manifest by all that, when the bust comes what true economy will survive and its value will be exponentially higher.

Take food.  There are too few people managing too much food to every get the allocations right, and the Big Food will be directed to the end of political goals.  Those lucky enough to get such food will have the mixed blessing of it being GMO.

At the same time, the small scale abattoir, kombucha and shellfish concerns will have massive demand but not the connections to get the best prices.  If you have the gift of ADD, this is where to go: build a trade network of food dealers worldwide.  It will only get better.

I am teaching an online class on this topic with outline here and registration here.

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Van's Advertising

Van's is a shoe company catering to the young with an advertising campaign highlighting young people who are starting their own businesses.  Encouraging!

And the theme is anarchic, with one sixteen year old girl warning the government that there are plenty just like her.  Wow... she gets it, she knows the government policy is anti-small business, get big or get out.

http://livingoffthewall.vans.com/#1

So for those who believe in government, these kids need cheap rent.  Give it to them by withdrawing the subsidies and protections for capitalism such as outlined yesterday.  Get rid of the relentlessly unfair-to-small-business regulations such as the duty drawback on wine imports, and well, Romney/obamacare,  subsidies on agriculture, such as the requirement food aid be shipped at three times the going freight charge, etc.

Why cap incomes with minimum wages when cutting taxes will lead to untold wealth?  If all of this is unthinkable, then time to do a Venice, and start creating new Hong Kongs in USA.

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Venice Goes Independent

Eighty nine per cent of the 5 million people of the 1000 year old Republic of Venice have elected to end the 150 year old experiment in being part of "Italy."  Boston, New Orleans and San Francisco should consider this, if not Tacoma, Long Beach and Mobile.
Venetians have voted overwhelmingly for their own sovereign state in a ‘referendum’ on independence from Italy. Inspired by Scotland’s separatist ambitions, 89 per cent of the residents of the lagoon city and its surrounding area, opted to break away from Italy in an unofficial ballot.The proposed ‘Repubblica Veneta’ would include the five million inhabitants of the Veneto region and could later expand to include parts of Lombardy, Trentino and Friuli-Venezia Giulia.
It is very good to see people peacefully disassociating with state violence.  Next Catalonia, Scotland and Brittany.  People are coming to their senses.

And see, the world did not end.

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Monday, March 24, 2014

Property Redistribution in USA Now!

Mish keeps getting it exactly right, and I want to point something out that he is saying implicitly, but I think should be made explicit.  Keep in mind Mish understands the difference between money and credit, and Mish is versed on the various, mostly tendentious, definitions of money.  So first a chart from Mish's post today:




Now, "All Sectors Credit Market Instruments Liability Levels" the top line is the notional book value of everything being financed.  Since all that is being financed it is presumed to have an value higher over time, which can only be true if anything bad happens to the economy at any time.

As to that top blue line, any chance that since interest is paid in real money which is limited, and loans are made in credit which is unlimited, that credit was lent in excess of value so that interest rates could be all the more lucrative.  The top line is notional, it is anchored literally to nothing, a value about as reliable as a 2006 home appraisal, at the 60 trillion dollar level.

The green middle line is the risk on the bank books.  That does not look so bad in relation to the other top line, but it is a matter of horror if you removed the top line and saw how much exposure that banks have relative to their "money" reserves (and "money" only by the most whimsical definitions).  The banks say the blue line is worth their green line, in red line money, otherwise the banks would have lent that credit themselves.

Circa 1982 a buyer from a major department store asked me to invoice at 10% higher than the list price, and he would then pay me our net when the terms came due?  Why.  Well, bank loans to this major department store were based on inventory book value, so they were inflating the value to cam the bankers.  Corporate policy.    No thanks, and kinda dumb, as if bankers would not figure it out.  That space between the middle line and top line is the same thing taken to the 60 trillion dollar level.  When you are dealing in credit, and not money, there is no rational limit to how far out you can go.  It will stop at some point, but right now everyone is seeing their numbers in equities etc growing, so the confidence remains.  At some point, this bubble too will burst.  You cannot understand this unless like Mish and me you know the difference between money and credit.

That space between the top line and the bottom two lines is where your pension is, your savings, you stock market portfolio, and an awesome income stream for banks.  They have privatized the income and socialized the risk. All that will go away, sooner rather than later.  Want a sense of the quality of people involved in that big space?  Here you go... read the comment sections.

That big space in the graph above is where you have put all of your hopes and dreams and plans.  It is not possible, never was, for the promises you have on paper to come out of there, because that space represents a false economy.  Wars, light rail, airports for ever, holes in the ground, research on how many angels can dance on the head of a pin, pretend education, religion, medicine, unions, food, housing, clothes, etc.  Since the banks have no hand in it, and regulators provide the pretense of control (while being bought and paid for) they cannot and will not pay.  And the free market will be blamed, when in fact none of that could happen in a free market, only a State that provides force and fraud to back up the scamsters "contracts" makes all that possible.  And please note, those graphs are FED graphs, so when it blows and they say, again, we had no idea, remember in fact they were watching closely the whole time.  See anyone enforcing rules already on the books?

When it does blow, the people who now have title to it and find it no longer pays will have no interest (literally) in physical asset underlying the instrument.  They will abandon it.  This will be a boon to small business when plant and equipment can be had for pennies on the $100.  But here is the rub...  those speculators now will have title to the plant, so like Detroit today, if anyone starts making any money on anything abandoned, the "owner" will show up to take it all away, like a taxman.

The time is right now to write a 90 day rule that any property abandoned for 90 days can be homesteaded.  All wars are about real estate and rents derived therefrom, so let's have land & property redistribution on a perfectly effective and equitable basis.  Use it or lose it.  Collecting rent ain't "use."

When you understand the problem, you can effect a solution.

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Housing Prices

By 2010, we had 130 million units of housing stock in USA for 315 million people, or roughly 2.5 people per home.    Seems about right.


15% of the homes were empty.  

57% owner occupied

28% renter occupied.

So what is the emergency that requires the rest of us be taxed and fee’d to support continuous bank bailout and overpay if we buy, and thus auto-increase our tax burden further, so the Buffet and billionaires can get free money at nil interest to buy up homes like crazy at cash to rent out.  This drives up prices.  Ah.  yes, Rising prices is economic recovery!  Don’t you know ?  Now, the fact that it only makes the 1% richer while leaving less for the 99% to spend outherwise does not matter.  What matters is you believe the government is doing something, therefopre you are safe.

Israel begged to be harmed if only they could have a King to fight their battles for them.., that was the first recored instance of this phenomenon.  The fact that USA citizens beg to have high prices for homes as long as they do not have to take responsibility for their lives is merely the latest example.  You can’t take 98 and say no to the 99th.

But you can start now saying no to all 99.  That's tough to do, but better a little tough now than more need later.

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Sunday, March 23, 2014

Banning Bank Rossiya

Credit is fungible, so this will have little if any of the intended or expected results.
In response to Russia’s takeover of the Ukraine’s Crimean peninsula, Obama yesterday authorized the Treasury Department to add 20 members of Putin’s inner circle, as well as Bank Rossiya, to the Office of Foreign Asset Control’s list of “specially designated nationals.”
The designation makes the individuals named ineligible to do business with U.S. financial institutions, which is likely a major personal inconvenience. But for Bank Rossiya, the designation is something like the kiss of death.
No, not at all.  Since the demand for credit has not changed by this action, the only banking result will be a re-aligning of who is dealing with whom.  USA banks will no longer earn on Russian deals, something that hurts the USA banks more than the Russians.  But all bankers know they need a war to change the topic.  Their raw, long term criminality is pernicious.  There can be no economic recovery with their ongoing structural and eternal bailouts, and to end that would be to end the banker's sinecure.  Better for bankers there is a big war.

And that is the likely goal here.  Although it won't kill off Bank Rossiya, the breathtaking hypocrisy and stupid antics in response to Crimeans voting themselves independence, essentially USA being a poor loser, is a relationship changer.

In the early 1980s when the Iranians freed themselves of the USA puppet "Shah" of Iran, we took actions necessary to break Bank Melli Iran, with precisely the same "pariah" status as to letters of credit, supposedly a kiss of death in banking.  But that is the problem when you believe your own PR.  USA banks were lending credit, not money to "invest" in projects that kept Iran poor and a few Iranians and Americans rich.  Faithful Moslems understand the difference between money and credit, and judo-flipped the American banks and their standby letter-of-credit false economy in Iran.   A big player in standby letters of credit and Iran at the time was Continental Illinois, which went under by 1984.

Today Bank Melli Iran is the largest commercial retail bank in the Middle East.  We should not believe, and certainly not act, like the world cannot live without the USA.

But bankers know all this perfectly well.  The powers that be want war, and are doing what is necessary to start it.  Happily the Russians and Chinese have adults as leaders, maybe they will keep us all out of war.  They have their hands full enduring insults from the hypocritical.  If we bring our troops home now, we are less likely to get into another war for bankers.  If we have truth commissions, we can unravel the crimes of the bankers, and no one has to go to prison.  If we deregulate banking, we can get closer to peace and prosperity.  (It is only bank regulations that create the ability for banks to lend credit an inherently fraudulent act.)  With bank deregulation, countless small, solid, profitable secure banks will open and serve the communities, as we once had before the policy of the USA was "get big or get out."

Who knows, maybe this logo would become admired among depositors in a free market USA.
Bank Melli Iran
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Shoe Business Start-up

Callum checks in with this article on shoes...
Barry Katz, a professional radiologist and part-time inventor, may see a future customer. Since 2010 his Bridgewater (N.J.)-based company, Ektio, has been marketing what it says is a better basketball shoe. The sneaker, called the Breakaway, has a system of straps and outriggers designed to prevent ankle rolls, and retails for $130. The company has raised about $2 million in seed funding and inked deals with former NBA stars Rick Barry and John Starks, who talk up Ektio during media appearances. That leaves one big problem left to solve: finding customers.
Yes, one should find customers first.  Customers a not "something later."
He was issued patents in 2004, but after some “feeble” attempts to license the design, Katz gave up on the idea. 
A yes...  if you can't find customers, resort to the violence-backed regime of intellectual property rights, never depend on the free market voluntary exchange!
Those shelves that aren’t filled by swooshes are generally stocked with sneakers from other large brands, such as Adidas, Reebok, or Under Armour. “The retailers know for sure that they’re going to be able to sell the big companies’ shoes,” says Katz, who kept his day job as a doctor. “There’s no reason to take a lot of risk on someone like me.”
Just keep believing your own PR.  Never mind that before those companies dominated, Converse, Jack Purcell and Wilson (who?) dominated.  Never mind that Adidas, Reebok, Nike all started as customer oriented companies.  Of course retailers do not take risk, neither do entrepreneurs.  The good doctor should read a little Drucker on entrepreneurs, not what you learn in an online MBA program.  This fellow has 7,200 likes on his shoe before making his first one.  As the carpenters say, measure twice, cut once.
Still, the company has sold fewer than 12,000 pairs. “I have total belief in the concept, but I’m not getting rich off of it right now,” he says. 
Wait, what?  Since when is starting a company about getting rich?  I hear that occasionally, and it is a dead giveaway that the speaker will get no where.  There are another two dead giveaways failure ahead:

1. I just know this will work (total belief in the concept).  Again with the "own PR (public relations)" problem.  We know nothing.  Our opinions NEVER matter.  The only opinion that ever matters is that of the customer.

2. I just know this won't work. Again with the "own PR (public relations)" problem.  We know nothing.  Our opinions NEVER matter.  The only opinion that ever matters is that of the customer.
Ektio is also exploring partnerships with military suppliers 
Ah, well... yes, there is always war profiteering.
He recently filed patents on technology for football helmets. “We think we’ve figured out the problem of why people get concussions,” he says.
No doubt without ever talking to customers, as with the shoes.  If you do not have customers, you don't have a product.  No customers, no business.  And now that he has patents, no one will work with him.

At some point you must speak to a customer, right?  Let me say it again: there is no reason why the first step in business cannot be speak to the customers.  Those who succeed do.  But if your motivation is exceptional wealth, then the focus is on self, not customer.  Good luck with that.

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All Government Policies Necessarily Have Winners and Losers

Try as they might to hide the facts by redefining terms.  From Zerohedge:
"The result was there are still many people after the crisis who still feel that it was unfair that some companies got helped and small banks and small business and average families didn’t get direct help,” Bernanke said. “It’s a hard perception to break." The truth, as again revealed by Fisher, will not help with breaking that perception.
Of course policies help some and harm others, what is the point of having a state unless you can affect others lives, that is supporters?  The policy of the federal government has been for nearly 100 years "Get Big or Get Out."  Yes, it is a hard perception to break that the State should help small business, when the actual facts are the State is out to destroy small business.  People just don't get it.

And this from the article:
FISHER SAYS QE WAS A MASSIVE GIFT INTENDED TO BOOST WEALTH
Of course, what is new?  Obama made this clear when he first ran for president, but the election was about race, not ideas.  But note the slick shift as to the meaning of wealth: personal accumulation.  Never defined properly, as for the last 5,000 years, that being the assortment of goods and services available to the widest assortment of people at prices they can afford.  You need small business to achieve that, and as we have demonstrated regularly, the State expects small business to disappear.

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